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Campaign for Nick Cave and the Bad Seeds: Ghosteen by Hingston Studio, London

Nick Cave & the Bad Seeds

Ghosteen Campaign

  • Art Direction
  • Campaign

Ghosteen, is the seventeenth studio album from Nick Cave and The Bad Seeds. Received with critical acclaim the two-part record completes the trilogy that follows ‘Push The Sky Away’ and ‘Skeleton Tree’. It is now widely acknowledged as their best work ever.

HS created the entire campaign from the physical album formats, through to digital and outdoor.

As part of the launch, the album premiered on YouTube, one month ahead of its global release. HS directed and created the accompanying film which formed an hour long visual narrative for the entire record. A kaleidoscopic backdrop that transitions through a sequence of worlds and imaginary spaces. Each vista makes subtle reference to the theme behind the individual song and inviting the viewer on a sensory journey through the album.

Credits

Print Campaign:
Art Directors: Tom Hingston and Nick Cave
Design: Hingston Studio
Cover Art: Tom duBois

Ghosteen Film:
Director: Tom Hingston
Animation and VFX: Hingston Studio
Animators: Yusuke Murakami, Markus Lehtonen, Aislinn Clifford, Amanda Tooke and Tiago Higgs at Hingston Studio